http://www.youtube.com/v/y1Y02_oZP8U?fs=1&hl=en_US This is one example of “the perfect elevator sales pitch”. Seeing as I need to do my first tomorrow, I figured I give it a shot. Hi I’m Marc. I’m an integrated media consultant for Rogers Media in Calgary, Alberta. I work with clients in all types of industries to collaboratively develop, implement and …
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Google – Creativity in Display Ads – WATCH THIS SPACE.
http://www.youtube.com/v/2RLS932TUcY?fs=1&hl=en_US Online Display ads are increasingly more social. Rich media ads (with video) – lift purchase intent 4x better than standard flash ads – raise awareness 5x better – increase brand favorability by 15x more
Web-Connected Samsung Apps – Samsung UN55C7000 3D LED HDTV
http://www.youtube.com/v/yHLO-skK5tk?fs=1&hl=en_US Yup. this is TV. It’s the 3rd type of web enabled TV that I’m aware of. Apple TV was 1st. Google TV is coming and now Samsung. And they all make smartphones too. The line between traditional media and new media is blurring…
Canadian Media Usage Trends Study (IAB Canada)
Check out this SlideShare Presentation: Canadian Media Usage Trends Study (IAB Canada)http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=canmedusagetrendsiabtotalcanadaexecsumfinal-090227031151-phpapp02&stripped_title=canadian-media-usage-trends-study View more presentations from Rafal .
Introduction to Social Networking Part 2
http://www.youtube.com/v/NwyP4ICxKQo?fs=1&hl=en_US Here’s the second installment of What is Social Networking? I think the first video offers much more practical information on what Social media is where this module is better at explaining how to get started.
David Ogilvy: We Sell or Else….or else what? you’re kinda crazy dude.
http://www.youtube.com/v/Br2KSsaTzUc?fs=1&hl=en_US I’m 3 minutes in. I know this guy is famous…olgivy & mayer? but man is he outdated. He’s got a great marketing strategy for 1950. Ironically Davey boy isn’t much different from many prospective clients in 2010.
The Future of Communication
http://www.youtube.com/v/VKalGBMB4us?fs=1&hl=en_US
So Advertising is Dead. Now What?
http://www.youtube.com/v/Kw4mGv0NBJc&hl=en_US&fs=1
Marketing Strategy – Product Life Cycle
http://www.youtube.com/v/CRfjJ9yOyp0&hl=en_US&fs=1
What can I do for you?
During my 2nd year of university (1994), I took an elective called Introduction to Computers. At that time, the professor was using an overhead for most of his lectures and discused bizzare & forgetable things like C++ and Fortran. However, there was one day that sticks out like a polar bear on a tropical island. …