CMUST Study

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Presentation Notes & Key Learnings from John Jantsch Author of Duct Tape Marketing

by MarcBinkleyCMUST Study, Duct Tape Marketing, Google market share, John JantschOctober 27, 2010October 27, 2010

Background been in marketing for 25 years Rebranded his business to become Duct Tape Marketing. Started a blog which is currently ranked #27 on The Adage Power 150 Best Marketing Blogs and designed a marketing “system” that small business owners that could be trained to install in their place of work. John realized that he liked …

by MarcBinkleyCMUST Study, convergence, Gary Vanerchuk, how do social networks work?, Radio AdvertisingOctober 22, 2010October 22, 2010

http://www.youtube.com/v/KfhitSTvSvA?fs=1&hl=en_US Gary’s got a great way of delivering information so that anyone can understand. I 100% agree that media is changing. I also agree 100% that this change takes time. Yes, some traditional media platforms like magazines, newspaper, yellow pages etc. are in fatal nosedives or have been eliminated altogether. Conversely, many social media tools …