Gary Vaynerchuk wrote a great article on LinkedIn challenging business to stop acting like advertisers and start telling stories. This is my response.
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A shortcut to building a better brand
This system is a shortcut to building a better brand. Great brands take years to build, 10 to be exact, and are built on these 5 pillars.
Three ways to use social media to stimulate innovation
Click here to read about the three ways (sustaining, efficiency and empowering) social media can help your company stimulate innovation.
Dying for innovation at the coat factory
Maria needs your help. What advice would you offer to a front line employee stuck in a rut at a coat factory and dying for innovation?
Rebranding. Should you change your logo?
Your logo is merely a symbol for the values, culture and experience that make up your company. When it comes to rebranding, should you change your logo?
3 lessons to succeed in business from the Tour de France
The fastest cyclist in the world almost never wins the Tour de France (TdF). Here are 3 lessons to succeed in business from the Tour de France.
The 7 biggest lessons to dominate your world #WDS2013
These are the 7 biggest lessons to dominate your world from #WDS2013. If you apply these lessons, I’m confident your business will grow too.
Ending the War Between Sales and Marketing – A Survey
This survey can help you end the war between your sales and marketing departments and improve your company’s performance.
LinkedIn for business
LinkedIn has made lots of new changes that will make the platform even better for business. Here are some main screenshots and steps to help guide you through it.
The Art of Storytelling
During my internship as brand consultant with Sleeping Barber, I will take you on my quest to understand branding. This week: The Art of Storytelling.